People throughout the world need lawyers on a daily basis. As a law firm, you want them to employ you, right?
However, people can’t employ you and make use of your services if they don’t know that you exist, which means that it’s absolutely essential to build a strong online presence.
A strong online presence will help more people find you, and can put you at the head of the pack as one of the leading law firms in your area.
Making sure that you appear in the search engine results when people search for lawyers and lawyer related keywords is a major part of building a strong online presence.